On the subject of your web site, further consideration needs to be paid to each minute element to ensure it performs optimally to serve its function. Listed below are seven necessary guidelines of thumb to look at to ensure your web site performs nicely.
1) Don’t use splash pages
Splash pages are the primary pages you see while you arrive at an internet site. They usually have a really stunning picture with phrases like “welcome” or “click on right here to enter”. In actual fact, they’re simply that — fairly vases with no actual function. Don’t let your guests have a purpose to click on on the “again” button! Give them the worth of your website up entrance with out the splash web page.
2) Don’t use extreme banner ads
Even the least internet savvy folks have educated themselves to disregard banner ads so you may be losing priceless web site actual property. As an alternative, present extra valueable content material and weave related affiliate hyperlinks into your content material, and let your guests really feel that they wish to purchase as a substitute of being pushed to purchase.
3) Have a easy and clear navigation
You must present a easy and really simple navigation menu in order that even a younger little one will know easy methods to use it. Steer clear of difficult Flash primarily based menus or multi-tiered dropdown menus. In case your guests do not know easy methods to navigate, they are going to depart your website.
4) Have a transparent indication of the place the person is
When guests are deeply engrossed in searching your website, you’ll want to make certain they know which a part of the location they’re in at that second. That method, they are going to have the ability to browse related info or navigate to any part of the location simply. Do not confuse your guests as a result of confusion means “abandon ship”!
5) Keep away from utilizing audio in your website
In case your customer goes to remain a very long time at your website, studying your content material, you’ll want to make certain they are not aggravated by some audio looping on and on in your web site. When you insist on including audio, make certain they’ve some management over it — quantity or muting controls would work high quality.